How to Use my Pass at this attraction

A simple wave of your Merlin Annual Pass magically grants you super-swift access (via lifts, actually) to the top of the Blackpool Tower Eye, where you can gasp in awe at its stunning, panoramic views before braving the glass-bottomed Sky Walk. And there’s more: your Pass also lets you into our breath-taking 4D cinema experience, as well as the magnificent Blackpool Tower Circus – guarantee your entry time by booking in advance on 08444 77 4444 for £5 per ticket. (Lines open 9-5pm daily, calls cost 13 pence per minute.)

Is there more? Yes there is, for your Merlin Annual Pass saves you 20% in our gift shop; for those with twinkletoes, it also saves you 20% at the tea bar in the Ballroom. If you have junior wizards who want junior FUN, use your Pass to book an hour at Jungle Jim’s (max. height 4’ 9”) and to save 20% on food (because life’s more FUN when they’re not hungry).