-
New Passes Pay once*, visit again and again and AGAIN!
-
Renewals Get your Exclusive Renewal Discounts Here
-
Passholder Prebook Hub Book Your Attraction Visits Here
-
Perks A Merlin Annual Pass unlocks a world of awesome discounts and offer
Our Attractions
A Merlin Annual Pass is your passport to Britain's biggest and best days out. Your Pass includes awesome attractions including Alton Towers Resort, LEGOLAND® Windsor Resort, SEA LIFE centres, The London Eye and much more!
Merlin Holiday Club
Turn your epic adventure at one of our Resorts into a short break and save up to 15%!
Exclusive Perks & Discounts
A Merlin Annual Pass unlocks a world of awesome discounts and offers across our attractions and selected partners!
Give the most magical gift!
Looking for the most EPIC gift? Purchase a Merlin Annual Pass and gift access to awesome adventures at the UK's top attractions!
What is a Merlin Annual Pass?
A Merlin Annual Pass is the ultimate passport that unlocks a year of EPIC days out at over 20 top UK attractions!
From theme parks and aquariums to zoos and historical sites, get access to some of Britain’s most thrilling and awesome experiences. Plus exclusive discounts, perks and more! Discover which Pass is right for you.
Please note: pre-booking is required to visit any of our attractions with your Merlin Annual Pass.
Our Attractions
From aquariums to theme parks, dungeons to historic buildings, we have a huge variety of attractions for the whole family to enjoy, including:
- The LEGOLAND Windsor Resort
- Alton Towers Resort
- Chessington World of Adventures Resort
- Thorpe Park
- Warwick Castle
- The London Eye
- SEA LIFE Aquariums
- and more!
Please note some of our attractions operate seasonally and day to day opening times do vary per attraction. Please check the attraction website for further details
Just Some Of Our Awesome Attractions
We get Annual Passes every year - we love spending quality time as a family at one of the brilliant attractions. There are so many attractions, it doesn't matter what the weather is doing! It has been so much fun introducing the kids to new rides and attractions every year – I couldn't imagine entertaining them without a Merlin Annual Pass.
*Pay once refers to paying outright for a yearly Pass or signing up to a monthly payment with Merlin Monthly Membership. Exclusion dates apply. Attractions subject to operating calendars. May excludes upcharge experiences within attractions dependent on Pass tier such as Warwick Castle Dungeons, scare mazes and Santa grotto. Please check attraction website for further details.
September Offer Terms & Conditions
Offer Summary
Customers who purchase a new Gold Merlin Annual Pass or new Platinum Merlin Annual Pass during the promotional period will receive an extended validity period, with their Pass remaining valid until 31 December 2027, subject to the Merlin Annual Pass Terms and Conditions and applicable restriction dates.
Promotional Period
The offer is available on eligible purchases made between:
00:00 (UK time) on 1 September 2026 and 23:59 (UK time) on 30 September 2026 (the "Promotional Period").
Purchases made before or after the Promotional Period will not qualify for this offer.
Eligible Products
This offer applies only to:
-
New Gold Merlin Annual Passes
-
New Platinum Merlin Annual Passes
Excluded Products and Transactions
This offer does not apply to:
-
Merlin Annual Pass Renewals
-
Local Annual Passes
-
Essential Merlin Annual Passes
-
Gold and Platinum Monthly Membership products
-
Staff-rate purchases
-
Voucher redemptions
-
Promotional, discounted or complimentary Passes unless expressly stated otherwise
-
Passes purchased via third-party retailers, affiliates or non-Merlin owned websites
-
Any other products not expressly listed as eligible above
Validity of Eligible Passes
A standard new Gold or Platinum Merlin Annual Pass purchased outside the Promotional Period is valid for 12 months from the date of purchase.
Eligible Passes purchased during the Promotional Period will receive immediate access from the date of purchase and will remain valid until 31 December 2027.
For example, a qualifying Pass purchased on 15 September 2026 will be valid from 15 September 2026 until 31 December 2027.
No cash alternative, refund, credit or substitution will be offered in relation to the additional validity provided under this promotion.
Existing Passholders - Customers who currently hold, or previously held, a Merlin Annual Pass may still qualify for this promotion provided they are purchasing a new Gold or Platinum Merlin Annual Pass and the transaction is not processed as a renewal.
Purchase Channels
The offer is available only on qualifying new Pass purchases made through:
-
The Merlin Annual Pass UK website; HTTPs://www.merlinannualpass.co.uk/
-
Participating Merlin Entertainments UK attractions (Alton Towers, Thorpe Park, Chessington World of Adventures, the LEGOLAND Windsor Resort, and Warwick Castle.)
The offer is not available through third-party retailers, agents, comparison sites or non-Merlin owned websites.
General Conditions
-
This offer cannot be used in conjunction with any other offer, promotion, discount, voucher, cashback incentive or promotional code unless expressly stated otherwise.
-
All Merlin Annual Passes are subject to applicable attraction exclusions, restriction dates, capacity limitations, pre-booking requirements and the full Merlin Annual Pass Terms and Conditions.
-
Customers should review all Pass benefits, restrictions and exclusions prior to purchase.
-
Pass prices are as displayed at the point of purchase and may be changed by Merlin Entertainments at any time before purchase is completed.
-
Passes are personal, non-transferable and may only be used in accordance with the Merlin Annual Pass Terms and Conditions.
Availability and Promotional Changes.
Merlin Entertainments reserves the right to amend, suspend or withdraw this promotion where reasonably necessary due to circumstances beyond its reasonable control, including technical, operational or legal reasons. Any such amendment, suspension or withdrawal will not affect purchases successfully completed during the Promotional Period prior to the change taking effect.
Consumer Rights
Nothing in these Terms and Conditions limits or excludes any rights a consumer may have under applicable UK consumer protection legislation.
Full Terms
For full Merlin Annual Pass Terms and Conditions, please visit: www.merlinannualpass.co.uk/terms